Краткое описание: Once upon a time spelling was taught with rules and drills and students didn't get out of grade school until they could correctly spell most of the 1,500 or so words in most vocabularies. But in the twentieth century, two changes took place. First of all, everyone's vocabulary increased tremendously through extended education and universal access to radio, TV, and the movies.

Краткое описание: How to Say It is a practical, easy-to-use book that tells you what to say and how to say it. Its flexible approach helps you fashion compelling letters in little more time than it takes to handwrite or type them. Although an impressive amount of business and social interaction takes place today over the telephone and fax, by e-mail, or in person, the well-written letter remains a staple of business success and one of the strongest connecting links between human beings.

Краткое описание: In this, the eleventh edition of Paragraphs and Essays, the surf writer, gallantly perched on a pencil, once more celebrates the “flow of writing.” Like waves at a beach, writing is cyclical, moving forward and backward and forward again. The surf writer will always be searching for the “perfect wave,” meaning the best possible expression. The recursive movement of writing and rewriting is the essence of good writing. Instruction in this book - comprehensive, flexible, relevant, and stimulating - is predicated on that systematic, relentless revision.

Краткое описание: The Great Writing series uses clear explanations and extensive practical activities to help students write great sentences, paragraphs, and essays. Each book contains a wide variety of writing models in carefully selected rhetorical styles that provide practice in working with the writing process to develop a final piece of writing. Great Writing 2: Great Paragraphs introduces the process of paragraph development and teaches how to generate ideas and write within a variety of rhetorical patterns.

Краткое описание: Significant events happen in everyone’s life. A story that tells an individual’s experience is called a personal narrative. A personal narrative is a way of sharing a particularly memorable event or of telling about important feelings. It tells the reader how the writer felt about an experience.

Краткое описание: This book is aimed at researchers in any discipline who wish to write a research paper in English. If your first language is not English, you should find this book particularly useful. This book is intended both for inexperienced and experienced authors. In the Contents page, a (#) indicates that inexperienced writers should pay particular attention to this subsection. You can refer to the other points when you write more papers in the future.

Краткое описание: Writing American Style: An ESL/EFL Handbook has been expanded to include guidelines for writing paragraphs, essays, and research papers. If you are a student in a North American school who speaks two or more languages, and who finds it difficult to sort out the various rules and recommendations for writing academic papers in American English, this book is for you.

Краткое описание: Top 20 reviews twenty grammar areas that are essential for good English writing at the intermediate to advanced level. In the review in Top 20, however, emphasis is placed on helping students to notice the gap between their own language and correct English. Therefore, the focus of Top 20 is for students to produce and edit original pieces of writing as they learn how to find and correct common grammatical errors.

Краткое описание: Книга, которую вы держите и руках, — это практическое руководство для построения великой компании. Эта книга о том, как превратить существующее предприятие в выдающуюся компанию, способную добиться значительных результатов, стать лидером отрасли и образцом для подражания. В доступной, лаконичной форме авторы излагают «квинтэссенцию успеха»: как заложить основу будущего величия уже на ранней стадии развития бизнеса; как, сообразуясь с особенностями вашей компании и вашей личности, выработать эффективный стиль руководства, вдохновляющий подчиненных и способствующий инновациям и др.

Краткое описание: Майкл Льюис — автор бестселлера «Покер лжецов» — мастер жанра, который можно назвать документальным бизнес-триллером. Он,подобно детективу, сложил из отдельных эпизодов цельную картину мирового финансового кризиса 2007-2009 годов и превратил повествование в захватывающий роман с яркими персонажами, которые видят надувающийся ипотечный пузырь, делают ставки против пего и в конечном счете выигрывают. В течение всего 2010 года «Большая игра на понижение» была лидером продаж по всему миру и получила звание “Книга года” в десятках авторитетных рейтингов, включая интернет-магазин Amazon, журнал The Economist и агентство Bloomberg.